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Tanja Kovac helps small businesses and entrepreneurs in Zagreb and Graz simplify their marketing, build authentic brands, and achieve real business growth. With a personalized approach, clear strategies, and creative solutions, she turns complex marketing challenges into practical results.
Interview for InStore: Tanja Kovač, Consultant in Creative Marketing and Strategic PlanningMarketing

Interview for InStore: Tanja Kovač, Consultant in Creative Marketing and Strategic Planning

Tanja Kovac helps small businesses and entrepreneurs in Zagreb and Graz simplify their marketing, build authentic brands, and achieve real business growth. With a personalized approach, clear strategies, and creative…
What’s the Difference Between Inbound Marketing and Digital Marketing? | Tanja Kovac
What’s the Difference Between Inbound Marketing and Digital Marketing? Plus, How Does Outbound Marketing Fit In?Marketing

What’s the Difference Between Inbound Marketing and Digital Marketing? Plus, How Does Outbound Marketing Fit In?

Discover the key differences between inbound marketing, digital marketing, and outbound marketing. Learn how these strategies can benefit your small business or SaaS B2B company in Zagreb and Graz. Get…
Growth Marketing for B2B and SaaS Startups in Zagreb & Graz | How to Scale Your Business
What Exactly Is Growth Marketing? An Updated Guide for B2B, SaaS, and StartupsMarketingSales

What Exactly Is Growth Marketing? An Updated Guide for B2B, SaaS, and Startups

As a small business or startup in Zagreb or Graz, you’ve likely heard the buzz around growth marketing. But what exactly does it mean, and how can it help you…
SaaS Marketing vs. Traditional Marketing: 5 Key Differences to Explore
SaaS Marketing vs. Traditional Marketing: 5 Key Differences to ExploreMarketing

SaaS Marketing vs. Traditional Marketing: 5 Key Differences to Explore

Discover the five key differences between SaaS marketing and traditional marketing. Learn how customer acquisition, engagement, pricing, sales cycles, and retention strategies vary in the world of cloud-based services.
What is SaaS Marketing?
What is SaaS Marketing?Marketing

What is SaaS Marketing?

Discover what SaaS marketing is, how it differs from traditional marketing, and why it requires unique strategies.
Where to Start with Marketing for Your SaaS Startup
Where to Start with Marketing for Your SaaS StartupMarketingSales

Where to Start with Marketing for Your SaaS Startup

Learn where to start with marketing for your SaaS startup. This guide covers market research, goal setting, channel selection, and content creation to help you launch a successful marketing strategy.
Smarketing Secret: 10 Strategies to Align Your Marketing and Sales Teams
Smarketing Secret: 10 Strategies to Align Your Marketing and Sales TeamsMarketingSales

Smarketing Secret: 10 Strategies to Align Your Marketing and Sales Teams

Struggling with disconnected marketing and sales teams? You’re not alone. But what if you could unlock 24% faster revenue growth and 36% higher customer retention? That’s the power of sales-marketing…
Win the Marketing Game: Your Step-by-Step Playbook
Win the Marketing Game: Your Step-by-Step Strategy PlaybookMarketing

Win the Marketing Game: Your Step-by-Step Strategy Playbook

In today’s dynamic business landscape, a well-defined marketing plan is no longer a luxury; it’s a necessity. It serves as the roadmap that guides your marketing efforts towards achieving specific…